Content production workflows
Features
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Approval workflows
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Proprietary methodology
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Competitor benchmarking
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Google data extraction
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Keyword monitoring
Ecto Tools is the platform developed by Ecto to organize and manage everything happening in our clients' digital projects. It's where SEO, paid traffic, content, and technology come together — with clear workflows, task tracking, and visible results.
Project documentation
Detailed task breakdown
Activity checklist
Pending task management
Visibility on assigned tasks
Ecto Tools was born from real-world consulting experience in digital performance. We built a platform that organizes workflows, accelerates delivery, and provides full visibility to every stakeholder.
The platform was designed for digital projects with multiple stakeholders and ongoing deliverables. It's ideal for:
Marketing teams seeking more clarity and control.
Leaders looking for predictability in project delivery.
Teams working across SEO, content, and tech simultaneously.
Organizations wanting to reduce chaos and eliminate rework.
"Ecto Tools plays a key role in our strategy. It helps our team organize tasks, highlight priorities, and manage deliverables in a structured way. Through the platform, we track project history and gain visibility into all actions taken. It's definitely a differentiator that helps keep the project on track and aligned with the results we aim for."
Communication Coordinator - Alura Para Empresas
Athena Bastos
"Working with the Ecto team has been a truly rewarding experience. The SEO and Performance team supporting us is always one step ahead, bringing fresh ideas and strategies aligned with our goals. Since the beginning of our partnership, we’ve seen ongoing improvements — with measurable results reflected in increased qualified traffic, better rankings, and more e-commerce conversions. The team is reliable and always available, giving us the confidence to make data-driven decisions rooted in best practices. It’s a strategic partnership that adds real value to our work. I highly recommend them."
E-commerce Supervisor - Farmácias Nissei
Sabrina Graça Ribeiro
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Features
Efficiency is built on the right details
More than just a tool — Ecto Tools is a digital performance management system. These features bring structure and acceleration to your daily project operations.
Consulting
Your digital operation deserves more clarity
Ecto Tools connects planning, execution, and results in one centralized dashboard. From tasks and content to meetings and performance — everything is organized, accessible, and actionable.
Is Ecto Tools available to the public?
No. Ecto Tools is exclusive to clients of our consultancy. Access is granted only during active projects and managed by our team.
What can I manage within Ecto Tools?
You can follow tasks, meetings, content, keywords, and performance — all in real time. The platform centralizes deliveries, approvals, and project history in one place.
How does keyword tracking work?
We monitor rankings for all keywords tied to content we produce, and the platform includes a dedicated module for tracking strategic project keywords. You'll view performance via continuously updated graphs and reports.
Does the tool record meetings with the Ecto team?
Yes. Every meeting is documented with agendas, participants, optional recordings, notes, and related tasks — making alignment, tracking, and onboarding much easier.
Can I integrate Ecto Tools with my CMS?
Yes. Ecto Tools integrates with WordPress and Strapi, allowing approved content to be sent automatically as drafts to your blog.
Can my development team access the platform?
Yes. We can create specific access for developers or other departments. That way, your team can follow along with technical workflows and ongoing tasks.
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